Last Updated: February 10, 2026

Who We Are

Wowera (“we”, “us”, or “our”) operates the website wowera.uk. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our online store.

Contact Email: office@wowera.uk

Information We Collect

Personal Information You Provide

When you make a purchase or create an account, we collect:

  • Full name
  • Email address
  • Billing address
  • Delivery address
  • Phone number
  • Payment information (processed securely through our payment provider)

Automatically Collected Information

  • IP address
  • Browser type and version
  • Device information
  • Pages visited and time spent on our site
  • Referral source
  • Cookies and similar tracking technologies

Marketing and Communications

  • Email subscription preferences
  • Communication history with our customer service team

How We Use Your Information

We use your personal data to:

  • Process and fulfill your orders
  • Send order confirmations and shipping updates
  • Provide customer support
  • Prevent fraud and enhance security
  • Improve our website and shopping experience
  • Send marketing communications (with your consent)
  • Comply with legal obligations
  • Analyze website performance using analytics tools

Cookies and Tracking Technologies

We use cookies for:

  • Essential cookies: Required for the website to function properly
  • Analytics cookies: To understand how visitors use our site (Google Analytics)
  • Advertising cookies: To deliver relevant ads on Facebook, Instagram, TikTok, and other platforms (Meta Pixel, TikTok Pixel)
  • Preference cookies: To remember your settings and preferences

You can control cookies through your browser settings. Disabling certain cookies may affect website functionality.

Third-Party Service Providers

We share your information with trusted third parties who help us operate our business:

Payment Processors

We use secure payment gateways to process transactions. We do not store full credit card details.

Shipping and Fulfillment

Your order and delivery information is shared with our shipping partners and suppliers to fulfill your order. Please note that some products may be shipped directly from international suppliers.

Marketing Platforms

  • Email service providers (for newsletters and order updates)
  • Facebook and Instagram (Meta) for advertising
  • TikTok for advertising
  • Google Ads

Analytics Tools

  • Google Analytics
  • Other performance tracking tools

International Data Transfers

Some of our suppliers and service providers are located outside the UK and EU. When we transfer your data internationally, we ensure appropriate safeguards are in place to protect your information in accordance with UK GDPR.

Products may be shipped from international warehouses, and your shipping information will be shared with suppliers in those regions solely for order fulfillment.

Data Retention

We retain your personal information for as long as necessary to:

  • Fulfill the purposes outlined in this policy
  • Comply with legal, accounting, or reporting requirements
  • Resolve disputes and enforce our agreements

Typically, we retain order data for 7 years to comply with UK tax and accounting laws.

Your Rights Under UK GDPR

You have the following rights regarding your personal data:

  • Right of Access: Request a copy of your personal data
  • Right to Rectification: Correct inaccurate or incomplete data
  • Right to Erasure: Request deletion of your data (subject to legal obligations)
  • Right to Restrict Processing: Limit how we use your data
  • Right to Data Portability: Receive your data in a portable format
  • Right to Object: Object to processing based on legitimate interests
  • Right to Withdraw Consent: Unsubscribe from marketing communications at any time

To exercise any of these rights, contact us at office@wowera.uk

Data Security

We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.

Marketing Communications

With your consent, we may send you promotional emails about new products, special offers, and other updates. You can unsubscribe at any time by:

  • Clicking the “unsubscribe” link in any email
  • Contacting us at office@wowera.uk

Children’s Privacy

Our website is not intended for individuals under the age of 16. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. The “Last Updated” date at the top will reflect the most recent changes. We encourage you to review this policy periodically.

Contact Us

If you have questions about this Privacy Policy or how we handle your data, please contact us:

Email: office@wowera.uk

Complaints

If you believe we have not handled your personal data properly, you have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO):

  • Website: ico.org.uk
  • Helpline: 0303 123 1113